Saatchi & Saatchi pro team

Strategy Lead

With thirteen years’ experience developing multi-channel marketing solutions for a wide range of B2B and B2C brands, Adam's expertise is built around content, CX and campaign strategy design. 

Having worked across numerous Cloud Enterprise Tech, Telco, Financial Services, and Software clients (including Sage, Iron Mountain, Nokia Networks, Oracle, Verizon, and SAP), Adam's focus is on isolating key touchpoints in the customer/client journey, understanding the anatomy of an organisation’s buying centre, and developing the strategic rationale for marketing and advertising tactics that drive demonstrable business benefits to all stakeholders.